Privacy Policy & Client Confidentiality

1. Scope & Studio Confidentiality Commitment

Bloom&blush (operating under the digital domain blushnbloomm.in), founded and directed by Siddhi Kokate, operates an artisanal studio specializing in bespoke handcrafted money garlands, fresh flower bridal bouquets, personalized luxury hampers, wedding trousseau platters, and botanical resin floral preservation in Pimpri-Chinchwad, Pune.

This Privacy Policy explains how our studio collects, utilizes, safeguards, and respects the private data of our esteemed clients across Maharashtra and Pan-India. We operate on a foundational pledge of zero data commercialization: we never sell, lease, rent, or trade your contact information or personal celebration details to third-party marketing firms or data brokers.

2. Information We Collect for Bespoke Artistry

Because our creations are customized to match exact color palettes, recipient personalities, and wedding dates, we collect only information that is strictly essential for precision handcrafting and secure doorstep delivery:

For Money Garlands & Currency Creations, we record the client's chosen denomination preferences (e.g., ₹10, ₹50, ₹100, ₹200, ₹500 notes), count verification numbers, and client serial logs for dual-audit verification prior to dispatch.

3. Purpose & Crafting Usage of Your Data

We process personal information under the lawful basis of fulfilling a contractual agreement or bespoke order request. Specifically, your details are utilized for:

• Precision Handcrafting: Translating your aesthetic theme, color palette, and personalized calligraphy messages onto ribbons, acrylic lids, or memory plaques.
• Live Design Proofing: Sending high-resolution WhatsApp preview photographs of your money garland layout, floral arrangement, or hamper composition before final packaging.
• Delivery Logistics & Security: Generating courier labels and coordinating hand-deliveries with trusted logistics riders across Pune, PCMC, or pan-India tracking carriers.
• Accounting & Invoicing: Generating studio GST/retail bills, recording advance deposits, and logging face-value currency handovers under Indian financial standards.

4. WhatsApp Communication & Chat Records

Our website facilitates frictionless direct communication with Siddhi Kokate via WhatsApp (+91 81808 79442). WhatsApp utilizes industry-standard end-to-end encryption for text messages, voice notes, and media files transferred between your device and the studio.

We maintain order consultation chat histories solely for the duration necessary to confirm specifications, document color approvals, provide tracking details, and support after-care assistance (e.g. flower hydration advice or resin dusting guidelines).

5. Currency Information & Transaction Security

Because Bloom&blush crafts authentic currency garlands incorporating genuine Indian banknotes (Reserve Bank of India legal tender), our handling of financial data is governed by elevated standards of integrity:

• Zero Bank Credential Retention: We never request, process, or store credit card numbers, debit card PINs, CVV codes, or net banking passwords. All payments are executed via client-initiated UPI (Google Pay, PhonePe, Paytm, BHIM) or direct IMPS/NEFT bank transfers to our verified studio account.
• Currency Face Value Segregation: All invoices clearly itemize the exact face value of banknotes used separately from the studio's artistry, materials, and crafting fees, providing 100% financial transparency.
• Serial Counting Logs: Currency note bundles provided by clients or procured by the studio undergo strict manual inspection and tally logs. These logs remain strictly confidential between the client and studio.

6. Photography, Varmala Keepsakes & Social Media Policy

We take immense pride in our craftsmanship and regularly share reels, photographs, and behind-the-scenes artistry on our official Instagram account (@blushnbloomm.in). However, client privacy remains our highest priority:

• Client Consent for Personalized Items: If a creation features recognizable personal wedding photographs (such as resin varmala photo frames, customized couple monograms, or baby milestone plaques), we explicitly request client permission prior to posting close-up footage on social media.
• Embargo Until Event Date: If an order is intended as a surprise wedding gift, anniversary surprise, or proposal bouquet, we strictly withhold all social media posts until after the celebration date has passed.
• Private Data Obfuscation: Recipient delivery addresses, personal phone numbers, or private love letters written on gift tags are never filmed or displayed publicly.

7. Third-Party Delivery & Logistics Partners

To ensure your creations reach you in pristine condition, we partner with reputable logistics services:

• Pune & PCMC Local Logistics: Perishable fresh floral bouquets, fragile trousseau platters, and premium currency garlands are hand-delivered via dedicated studio couriers or verified vehicle delivery partners (e.g., Porter, Dunzo). Delivery riders receive only the recipient's name, destination address, and contact number for doorstep handover.
• Pan-India Courier Logistics: Non-perishable creations (preserved floral resin frames, dry luxury hampers, everlasting flower cloches) are dispatched via tier-1 couriers (e.g., BlueDart, DTDC, Delhivery). Shipping waybills contain solely the recipient address and consignment weight.

8. Cookies, Web Storage & Analytics

Our website (blushnbloomm.in) uses minimal, privacy-conscious web technologies to ensure optimal visual presentation:

• Essential Session Storage: Used to temporarily remember your filter preferences in the catalog and client search queries within the search bar overlay.
• Aggregated Anonymous Analytics: We use Google Analytics and Firebase performance monitoring to analyze aggregate page load speeds, popular collection visits, and mobile responsiveness. These statistics do not contain personally identifiable information (PII) and are evaluated in aggregate.
• Browser Cookie Controls: You may freely disable or clear cookies through your browser settings (Chrome, Safari, Firefox, Edge) at any time without impacting your ability to browse our creations.

9. Your Privacy Rights & Data Deletion

Under Indian Information Technology (Reasonable Security Practices and Procedures and Sensitive Personal Data or Information) Rules and modern data protection principles, you maintain full control over your personal records:

• Right to Review: You may request a summary of the contact information and order records Bloom&blush holds regarding your profile.
• Right to Correction: You may update or correct any misspellings in delivery addresses, names, or celebration dates.
• Right to Permanent Erasure: Following the successful completion, delivery, and warranty period of your order, you may request the deletion of your chat records, address, and personalized photos from our studio archives.

10. Studio Privacy Officer & Grievance Redressal

For any questions, clarifications, or privacy requests regarding this document, please contact our Creative Director and Studio Privacy Officer: